A summary for Media Sales Executives and Advertising Agencies to see what clients are moving into the Latin American market and/or targeting Latin American consumers right now.
Petcare, Snackfood, Wrigley (Mars Inc), Mediaabrands, Delta Airlines, Ikea, Modelo Especial, Jarritos, Ford – AOL Latino, Carat, Intel, Kaiser Permanente. A weekly summary for Media Sales Executives and Advertising Agencies to see what clients are moving into the Hispanic market and/or targeting Latin consumers right now.
Blue Shield/ Blue Cross Anthem, AETNA, Kaiser Permanente develop web presences and place print/online advertising.
2023 Hmc Annual Summit, only conference devoted to Hispanic marketing, takes place April 26-27 in New York City. Business leaders, award-winning creatives, newsmakers and influencers
Cynthia Dickson Associate Director, Multicultural Strategy Canvas Worldwide Cynthia fell in love with the advertising industry working close to six years in the
The ANA (Association of National Advertisers) announced the formation of the Alliance for Inclusive & Multicultural Marketing (AIMM) to create a unified voice for the advancement of multicultural marketing.The AIMM will bring together senior thought leaders from the African-American, Hispanic, Asian, LGBT and general market communities to create a united blueprint for the evolution of multicultural and diverse-segment marketing in America.
Walton Isaacson , an independently held, minority owned, full-service advertising and marketing agency, has bolstered its strong multicultural client offerings with the addition of Alice Rivera as Vice president, Hispanic Marketing.
Agencies are paying attention to internet radio services, thanks to the move to mobile and the demand for consumer choice. Research firm eMarketer estimates there will be 159.8 million digital radio listeners in 2014. That doesn’t mean, however, that they’ll grab ad dollars away from terrestrial radio. Rather, digital listening in all its permutations will become part of the multi-channel and multi-media marketing mix. How to do a multiplatform (Hispanic) Audio Buy.
Partner Feature El Latino Newspaper invites Latinas to be pampered, informed and empowered during its annual event on June 8th, 2013, held at its new
The United States Hispanic Chamber of Commerce (USHCC) announced that 35 outstanding corporations were inducted into the Million Dollar Club on Tuesday, September 20th at the 32nd Annual National Convention & Business Expo in Miami Beach.
Helping kids in the L.A. metro area.